The Baby Toon on Shark Tank: Cassidy Crowley and her mom Lori are bringing their soft, safe silicon

The Season 11 premiere of Shark Tank on ABC will feature 10-year-old kid entrepreneur Cassidy Crowley and her mom, Lori Crowley. They present The Baby Toon, in hopes of landing an investor.

The Baby Toon is a soft, silicone baby spoon/teether that comes in either pink or blue. Shaped like an elephant, The Baby Toon is different than most feeding utensils made for babies.

A post shared by The Baby Toon (@thebabytoon)

The idea for The Baby Toon came to Cassidy when she was just seven years old. As a participant in the Honolulu District Science and Engineering Fair, she was asked to identify a problem and invent a solution. Her inspiration came after watching her mother Lori feed her baby sister.

As her mom worried about her sister putting a traditional spoon too far into her mouth, Cassidy decided to tackle that problem. She came up with the idea for an easy-to-hold soft spoon with a short neck that is easy for both parents and babies to hold.

A post shared by The Baby Toon (@thebabytoon)

After entering her idea into the contest, the judges were so impressed that they told her The Baby Toon could be a real and successful product. She was encouraged to keep working on the product after presenting her prototype, and it’s a good thing she did!

The Baby Toon costs $15 per spoon on their website. It’s made of food-grade silicone, manufactured in the U.S.

Currently, there is a Shark Tank special, offering a buy one, get one for 50 percent off for those looking to try the alternative to traditional baby spoons.

Tune in to see if this 10-year-old entrepreneur can impress the sharks enough to get at least one investor to bite.

Shark Tank airs Sundays at 8/7c on ABC. 

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